10 Sociology Essay Topics Great Ideas to Produce an Essay about Outsourcing and Global Remote Employment

10 Sociology Essay Topics Great Ideas to Produce an Essay about Outsourcing and Global Remote Employment In order to accurately provide the facts that you can use in developing today’s topic, it is important that a brief discussion of two concepts included in the topic heading should be had. The two concepts- 5-paragraph essays and outsourcing- are novel concepts to most students who are used to writing simple composition essays and anyone who has not yet entered the crowded job market. 5-paragraph essays are prose compositions that follow the prescribed format consisting of an introductory paragraph, three body paragraphs and a concluding paragraph. Using this particular format, body paragraphs are written in such a way that the first sentence states a fact or introduces an idea while the preceding sentences provide more information about the introductory sentence. Outsourcing is slowly but surely becoming the working process with a global appeal. It can be described as the global practice of obtaining goods or services from an outside supplier. We would like you to also note that this article is the first in a series consisting of three articles written to provide you with directions on how to write on outsourcing and global remote employment. So please ensure that you check the other article that provides 20 5-paragraph essay topics on outsourcing and global remote employment. 10 facts on outsourcing and global remote employment: Outsourcing helps manufacturers meet deadlines. Statistics show that the average manufacturer outsources a large percentage of its finished product in order to meet set manufacturing deadlines. In 2013, studies on outsourcing proved that approximately 70% of all finished products produced in the developed world were outsourced and 90% of companies who outsource claims it helps them beat deadlines as it provides enterprises with more time to focus on other business processes. Outsourcing forms a huge part of the GDP in the developing world. Outsourcing has become a major source of GDP growth in the developing world. The outsourcing global market is estimated to generate approximately $507 billion dollars on a yearly basis and that number is still set to grow. On the other hand, electronics manufacturing makes up $381 billion and 80% of outsourced jobs are done predominantly in Asia and parts of Eastern Europe. Outsourcing is cost effective and saves enterprises money. A reduction in production cost has been identified as the major reason companies outsource jobs. A survey conducted on the IT and business industry showed that 87% of companies chose to outsource certain jobs to save cost. Breaking down this percentage, the survey showed that 30% of outsourcers believe it was cost effective, 55% believe it was somewhat effective while 15% saw outsourcing as ineffective. Freelancers gain a lot from outsourcing. The freelancing industry is a major gainer from outsourced jobs and the industry presently accounts for approximately $2billion of outsourced jobs. There are wage disparities though; the average freelancer in the United States earns approximately $23.32 per hour while the average freelancer in Asia and Africa earns approximately $2 per hour. Outsourcing is an important part of the IT industry. Outsourcing is more prevalent in the IT sector than any other industry vertical. Statistics show that the IT sector currently makes up more than 60% of the total outsourcing market. The banking sector on the other hand outsources approximately 40% of its activities while 54% of companies- cutting across IT, banking, Insurance etc.- outsource their customer service requirements overseas. Legal tasks are also widely outsourced. Although IT outsourcing is more predominant, legal work is also being outsourced to English speaking countries from the developing world. A study found that approximately 67% of employers outsource sensitive legal opinions or jobs to foreigners. Globalization has also played its part and 65% of employers now outsource legal counsel while 56% of legal research is currently been outsourced to other regions. Not surprising, India and the Philippines play a stellar role as the major recipient of outsourced legal work. Sales and marketing jobs are the least likely to be outsourced. Strategic planning functions are some of the jobs most companies say they are unlikely to outsource and sales/marketing tasks fall under this category. Statistics show that approximately 89% of enterprises do not plan to outsource strategic planning functions, and 80% say sales and marketing tasks are too region sensitive to be outsourced. India leads the way in receiving outsourced jobs. Studies show that India is currently the country that receives the bulk of jobs outsourced from the western world and statistics are provided to support this claim. 59% of companies worldwide outsource jobs to India while an additional 22% plan to move jobs to India in the near future. India also leads in the number of outsourced IT jobs it receives with 65% of all IT jobs being outsourced going to IT firms in India. China is the favorite destination for outsourced manufacturing jobs. China currently comes second to India in the number of jobs currently outsourced to it. Approximately 36% of all outsourced jobs go to China and a large percentage of it consists of manufacturing jobs. In 2015, statistics showed that between 2002 and 2014, approximately 3.2 million US jobs were moved to China and 2.4 million of these jobs were from the manufacturing sector. Outsourcing is seen in a negative light in the western world. In the US, outsourcing has received some criticism and is being blamed for the mass job loss that had occurred during the 2007 financial recession. A study had shown that approximately 86% of the US workers feel that sending jobs overseas negatively affects the US economy. Here we come to the end of the 10 interesting facts that you can make use of when writing a custom essay on outsourcing and global remote employment. As stated earlier, you can take some inspiration by checking out the 20 topics provided for students writing on this topic as well as read the last article which provides a writer’s guide for 5-Paragraph essay on outsourcing and global remote employment for your reading and learning pleasure. References: Lee, H. and Sim, S. (2015). Global Outsourcing and Wage Inequality in Middle-Income Countries: Evidence from South Korea. Global Economic Review, 45(1), pp.19-41. Zhang, T. (2011). International Outsourcing and Unemployment in a Minimum-wage Economy. Review of International Economics, 19(4), pp.776-786. Grossman, G. Helpman, E. (2002). Outsourcing in a Global Economy. Cambridge, MA.: National Bureau of Economic Research. Lees, A. Ashtok, A. (2010). Made in India: Are you Ready for Outsourced Contract Manufacturing?. Journal of Commercial Biotechnology, 16(3), pp.258-265. Aydinliyim, T. Vairaktarakis, G. (2010). Coordination of Outsourced Operations to Minimize Weighted Flow Time and Capacity Booking Costs. Manufacturing Service Operations Management, 12(2), pp.236-255. Kirkegaard, J. (2012). Offshoring, Outsourcing, and Production Relocation Labor-Market Effects in the OECD Countries and Developing Asia.

How Hair Detangler Works and Recipes to Make It

How Hair Detangler Works and Recipes to Make It If you have long hair, chances are youve experienced the pain and frustration of trying to comb out snarls. Hair detangler is like a magical elixir, able to smooth away your cares with the spritz of a pump or wave of your hand. How does it work? Its an example of chemistry in action. Hair Detangler Basics Although there are many possible ingredients in hair detangler, they all work by altering the surface of your hair. Hair detangler is a type of hair conditioner that smooths your hair by coating it with an oil or polymer and/or by acidifying it so that the hairs surface tightens up, smoothing the scales on the hairs outer surface or cuticle and imparting a positive electrical charge to prevent the static that can worsen tangles. Common Chemicals in Hair Detanglers If you check the ingredients list of a hair detangler, youll likely see one or more of these ingredients: Silicone (e.g., dimethicone or Cyclomethicone), a polymer that adds gloss to hair by binding to its surface.Acidifier, a ​chemical that lowers the pH of the detangler, strengthening the hydrogen bonds between keratin molecules in hair, smoothing and tightening each strand.Hydrolyzed Protein helps to repair damaged keratin, smoothing the broken edges so strands of hair dont catch on each other as much.Cationic Surfactants binds to the negatively charged keratin, becoming the new smoother surface of the hair.Oils fill in the pores of dry or damaged hair, making it softer, more pliable, and less likely to tangle. Homemade Hair Detangler If you dont have detangler on hand, you can mix up some yourself. There are several options: Dilute regular hair conditioner. Spritz a mixture of 2 tablespoons conditioner in 16 ounces of water onto damp hair.Fill a spray bottle with the following herbal hair detangler mixture: 8 ounces distilled water1 teaspoon aloe vera gel10-15 drops grapefruit seed extract1-2 drops glycerin1-2 drops essential oil (e.g., lavender, jojoba, chamomile) Rinse hair with rainwater (usually acidic) or make your own acidifying rinse by adding 2 tablespoons apple cider vinegar to an empty 20-ounce water bottle. Fill the remainder of the bottle with water and use the mixture to rinse clean hair.Rub tangled dry hair with a dryer sheet prior to combing it out.

Midterm 2 Essay Example | Topics and Well Written Essays - 500 words - 1

Midterm 2 - Essay Example For a country to increase its species, it had to export more than its imports. Since manufactured goods were highly expensive compared to agricultural products, nation’s importing manufactured goods were richer. Mercantilism recommended Britain to import agricultural products from its colonies such as America and sell them manufactured goods. After independence, America intended to manufacture  it citizens’ expertise to limit their dependence Jefferson, however did not consent to  the decision. When answering a French diplomat, Marbois, on the state of manufacturing, commerce, and interior trade, Jefferson recommended that the county should not focus on manufacturing but rather concentrate on agricultural production. He recommends that the county Virginia should focus on agricultural production and let the British manufacture what he see as a partnership. He believed that small sufficient farmers were the best citizens and that God chose the labours in earth. This is because they were hard working, more trustworthy and more moral. Alexander Hamilton, in 1791, proposed an economic program aid for the national infant industries, through high tariffs (Hamilton 5). Economic program aid aimed at protecting American companies from foreign competition government subsidies and improvement of internal transport, which could make transport cheap for American industrial use. The intension was to clear the British manufacturing hood in America. He argues that manufacturing does not only earn revenue but also render the produce of greater importance. Unlike Jefferson, he was determined to make the nation self-dependent by fully producing products that its citizen may depend. Finally, he gives it an economical view that the country can export its products to earn it more income, unlike Jefferson’s partnership view Both the declaration and common sense enlightened Americans to advocate their rights to equality and freedom from

Reimbursement requirements for billing purposes in the USA healthcare Essay

Reimbursement requirements for billing purposes in the USA healthcare system - Essay Example There are two types of insurance service providers; private and government. Private insurance is a form of business just as any other and therefore exist primarily to make profit. They therefore develop service bouquets that protect their primary interests of profitability. Government insurers on the other hand obtain their funding from the taxpayers and therefore operate with the sole objective of providing affordable medical insurance to the appropriate citizens. Government therefore provides insurance services to its employees known as civil servants and the poor in the society most of whom cannot afford the cost of private insurance. In both cases, the insured remit a monthly contribution to the service provider for the insurance coverage. On those considered the poor by the government, they remit a small amount of money set by the government, which the government supplements with money from the treasury. This way, everyone affords high quality medical services. Medical insurance services differ in terms of the cover specifications. A feature more prevalent in private insurance government insurers provides uniform services to those it considers unable to afford private services. However, it allows the civil servants to choose from the different service bouquets it outlines on its coverage. The different cover specifications vary in the monthly or annual remittance. The private insurers have dynamic medical services ensuring that they cover any form of medical condition; the more expensive the service is the more comprehensive its specifications become. Additionally, the quality of the services differs depending on both the service providers and the type of service package. Private insurers just as explained are business entities; they therefore survive based on the nature of their interaction with their customer base. Such service providers therefore offer quality services as a marketing strategy. With a medical insurance cover, one is assured of high quali ty medical services in case of a condition. However, the insurance service providers regulate the amount of money that one receives for the coverage depending on the service package. Both thee government and the private insurers have a clear demarcation for every service type therefore offer financial coverage up to the level that the service type allows (Green & Rowell, 2013). The government sets the minimal insurance services that everyone in the country should have in a bid to ensure that everyone in the country lives a high quality life. Among the most basic coverage, include accidents and recurrent diseases such as tuberculosis among others. By protecting the citizens from such diseases as cancer, among other recurrent diseases, the government ensures that everyone lives a higher quality and longer lives. The medical insurance services cover both inpatient and outpatient medical services depending on the nature of the insurance cover. The service provider explains the types of services included in the service specification thereby allowing for financial remittance accordingly. The insurance service providers deal with the medical institutions often eliminating the customer in their relations. In this case, after accessing medical services, the medical service provider consults the insurer with the patient details. The insurer receives the claim and

Health Psychology Concepts Essay Example for Free

Health Psychology Concepts Essay In this short speech I will tell you the three most significant concepts that I have learned in a course that I took in health care about health psychology. The three most significant concepts I have learned in this course that I would include in a speech supporting incorporation of health psychology concepts in health care policy are pain management, coping with chronic illness, and stress and its affects on health. The first one that I picked was pain management. The reason that I picked pain management is there is many ways that our body deals with pain and there are many ways to fix the pain. Some people think that alcohol and drugs are a good pain killer, but in fact it does not help the pain at all. There are better way to deal with it but many people have to be trained to do these thing. The next significant concept that I picked was coping with chronic and life-threatening illness. The reason that I picked coping with chronic and life-threatening illness is until I took this class I had no ideal on how to deal with or to expect others to deal with it. The final concept that I picked was stress and its affects on health. The reason that I picked stress and its affects on health is that most people have a lot of stress and they do not know that it is affecting their health or how it is affecting their health. There are many ways that stress can affect some ones health. One of the ways that come right to mind is pain in different parts of your body and there seems to be no reason for it.

I Wish to Study Internal Medicine in the USA Essay -- Medicine College

I Wish to Study Internal Medicine in the USA Medicine appeals to me as a humanistic, challenging field that offers an opportunity to help people in the most vital aspect of their lives; their health. Medicine has passionately appealed to me from my early childhood. I come from a family of doctors. My father, who is my role model, taught me two important aspects in the field of medicine: To reduce suffering & do no harm to patients. With this strong foundation, as my basis and support, entrance into a rural medical school was out of fascination for the intricate human architecture and its functioning. Being constantly in touch with the field of medicine through my father and other fellow doctors and through 6 years of medical school and rotations, I realized that Internal Medicine has evolved as mother of all branches. That is what sparked my interest in pursing a career in Internal Medicine. The basic principal in the art of healing is, to investigate the etiology of a disease, to arrive at a proper diagnosis, to treat the condition appropriately, and more importantly attending to the emotional and psychological aspects of the patients illness. This gives me a great sense of joy and is simply the reason I chose the ever-challenging field of Internal Medicine as my profession. Healing is a universal language. Internal Medicine offers human interactions with the wide spectrum of patients of all age groups and socio-economic status. It requires emphasis on continued care, preventive practices and complex problem solving skills. I believe that an Internist is influential in shaping family dynamics, whether in the case of illness or death or in achievi... ...under the supervision of Dr. Lee Stone. I stayed in touch with current advancement in medicine through medical journals, publication and the Internet. In summation, what I can offer to your institute can be described by my 3D's theory in life. I am, "Determined in doing the best, Dedicated in giving my best, Devoted in performing my best". I can offer your program a motivated, responsible, team player and an enthusiastic person, who is committed to excellence, intelligence, and personal initiative. I am eager to support and promote the fine reputation of your institution. Hence, here I am, standing on the platform of the future, enthusiastic and curious about the world that is yet to be discovered, hoping to develop a strong foundation for the future years in this field.

Veneration Without Understanding: Analysis

Dr. Jose Protacio Rizal Mercado y Alonzo Realonda, our national hero who is known for his nationalism and patriotism usually come side by side with these words; the doctor, the writer, the philosopher, the clairvoyant, and most of all the hero who died for the country. More than a hundred and fifty years ago, that hero was born and history says that he was the one who revolutionized a new uprising. Not through the literal bloody and violent revolutionary way but by unravelling the skeletons in the colonizers closet through his works and writings.Though he died in the hands of the colonizers, he fought the bloodless way and sparked the spirit of nationalism of the Filipino as an individual. Renato Constantino’s essay, â€Å"Veneration without Understanding† is not one those articles about Dr. Rizal which we typically see in our grade school history books. It is a much more intricate analysis behind the life of Rizal and his being a hero, the factors that made him condemn the idea of the revolution, his recognition and all the angles we don’t usually see and read around history books which turned to be neglected over time.He also discussed how Rizal viewed the words †liberty† and â€Å"independence† differently, the concept of Filipino nationhood and how Rizal influenced the recognition of the Filipino race and elevated the term â€Å"Indios†. Shrouded with the mantel of sainthood and perfection, we all see Rizal as one of the best role models that we have. We look up to him and see him as the praiseworthy hero who died for the country’s freedom. It’s alarming how the previous generations including ours are blinded with all the information necessary to judge whether he is fit of all these acknowledgement that is being showered upon him.After all, he is still a human being vulnerable to selfish mistakes and wrong decisions. I agree with what the author said that our vision has been narrowed or worse, bli nded by the adoration of the greatness of the said hero and how he became a martyr and died for our country in the hands of the enemy. But in my opinion, contrary to what most has to say, Constantino is not against Rizal. He is trying to show us how important it is to search deeper and investigate the defining characteristics of Rizal’ heroism and make us see the important details which we tend to overlook most of the time.Reading his essay made me think about what really makes a hero. Is it his martyrdom and how he died for the country? Or is it the way he stood up against the colonizers? Another angle that the author tries to tackle is the question whether Rizal was really sponsored by the Americans to become our national hero. Quoting an article from the essay, Constantino stated, †History cannot deny his patriotism. He was a martyr to oppression, obscurantism and bigotry. His dramatic death captured the imagination of our people.Still, we must accept the fact that h is formal designation as our national hero, his elevation to his present eminence so far above all our other heroes was abetted and encouraged by the Americans. † It seems plausible that Rizal was really favored by the Americans and gave him the status but this does not change the fact that he was the most important movement in Philippines’ journey towards freedom. We can never deny that he was the one who sparked the revolution and gave the Filipinos a sense of unity and identity.Also, as the part of today’s youth, I can say that he is a great role model even though he condemned the idea of the revolution. I still give him the credit on innovating revolution. Seeing Rizal as a model does not mean that we should follow every step he has made in the past. This simply means that there are many paths in arriving towards the goal we seek just like Rizal who found a bloodless way in informing our brothers and sisters about the hell they been forced to live in. Now, so ciety has come to an era where oppression is not as evident as it used to be.This calls for an evolution of heroism within us. In order for this evolution to take place, we should rediscover the heroes from then and now and see them as human who stood up in the moment of desolation and gave their people the hope that they need. We should examine not only their strengths but also their weaknesses in order to learn their way correctly. Just like how the author Renato Constantino approached his study with our great and famous national hero, Dr. Jose P. Rizal.

Sexual Exploitation

Sexual Exploitation of Children As the use of Internet increases, questions are being brought up on how sex offenders, using the Internet, are committing crimes such as child sexual exploitation. â€Å"Child sexual exploitation can involve the following: Possession, manufacture and distribution of child pornography; online enticement of children for sexual acts; child prostitution; child sex tourism and; child sexual molestation† (Phillips, 2011, p. 1). There are a number of ways of sexual offenders utilizing the Internet to exploit children.The police should have the right to utilize the undercover technique by law enforcement in addressing crimes of sex offenders. Countless children are being targeted and put in danger due to persistent perpetrators. Sex offenders often take advantage of the Internet in order to commit crimes regarding child pornography. These perpetrators know the latest trends in music, interests, and hobbies. Sex offenders will often listen and sympathize towards children with problems. These individuals attempt to gradually lower children's inhibitions by slowly introducing sexual content into their conversations† (FBI, 2010-2012, p. 1). Through the Internet, sex offenders can also attain or exchange child pornographic images. There are a number of ways in sex offenders utilizing the Internet to exploit children. â€Å"These types of Internet sex crimes against minors have caused concern among parents, law enforcement agencies, lawmakers, educators and other child advocates and become a factor in the debate over Internet regulation† (Kimberly and Finkelhorb, 2000-2006, Vol. 0 No. 4). One way in perpetrators exploiting children on the Internet is by using chat rooms. They can convince children so that they have no way in escaping. A possible example of what a sex offender could say is that the child is responsible for their behavior. Sex offenders can also make children to think that no one will ever believe them even i f they were to tell someone about the situation they are in. The Internet makes it easier for perpetrators because it allows them to be manipulative, where children are tricked to believing in false information.There is a need for undercover police in order to address crimes such as child sexual exploitation. The 1994 Jacob Wetterling Crimes Against Children and Sexually Violent Offender Registration Act created guidelines for states to be able to track sex offenders. There was a case study nearly 13 years ago where two agents worked on a case involving a missing child and had discovered that â€Å"pedophiles were using computers to transmit sexually explicit images of minors on a primitive form of the Internet† (FBI, 2006, p. 1).Due to numerous cases of child sexual exploitation, the use of undercover cops will be able to gain information quickly and locate the sex offender. â€Å"For those with prurient interests there appears to have been an increase in the accessibility of images that involve more extreme sexual activity† (Elliot and Ashfield, 2011, p. 97). The worldwide web is a powerful source that sex offenders use to commit crimes such as child pornography. As time goes by, more children are victimized from crimes committed by sex offenders.The Internet helps sex offenders to easily commit illegal use of the Internet to send sexual content to children. The use of undercover cops will increase the resolutions to crime cases regarding the exploitation of children. References FBI (2006, February 24). Innocent Images? Looking Back Over the Years†¦ And Overseas. Retrieved from http://www. fbi. gov/news/stories/2006/february/innocent_images022406 FBI (2010-2012). Internet Safety. Retrieved from https://www. ctclearinghouse. org/topics/topic. asp? TopicID=47 Gregory A. Phillips (2011, August 16). Child Sexual Exploitation.Retrieved from http://attorneygeneral. state. wy. us/dci/chexploitation. html Ian A. Elliot and Sherry Ashfield (2011, M arch). The use of online technology in the modus operandi of female sex offenders. Retrieved from http://content. ebscohost. com. offcampus. lib. washington. edu/pdf25_26/pdf/2011/H4O/01Mar11/59330002. pdf? T=P;P=AN;K=59330002;S=R;D=a9h;EbscoContent=dGJyMNXb4kSep7Q4y9f3OLCmr0qeqK5Ss6y4S7KWxWXS;ContentCustomer=dGJyMPGpskuwqbROuePfgeyx44Dt6fIA Kimberly J. M. ; Finkelhorb, D. (2010). Growth and change in undercover online child

Womens Literature †The Piano Lesson Essay

Womens Literature – The Piano Lesson Essay Free Online Research Papers Women’s Literature The Piano Lesson Essay In The Piano Lesson both Boy Willie and his sister Bernice have their own agendas for their father’s old piano, crafted by their grandfather. Boy Willie wants to put the piano to use. He wants to sell it so that he can buy land to farm. Bernice, although she is afraid to play on it wants to keep it where it is in her living room because the carvings on the piano tell their family’s history and act as a reminder of her father’s foolishness in trying to steal it and her mother’s hard work and sadness she put polished into the piano. Both sibling’s side of the argument are reasonable and can be related to elements in Alex Haley’s Roots and Toni Morrison’s Beloved. It may not be possible to say either side of the argument is right or wrong, but to see which aspect is more justified is certainly viable. Boy Willie’s goal in life is to have a piece of land of his own to farm, something that his father never had. His father farmed all of his life on someone else’s land and got nothing for it, and he didn’t want to go back to that. This notion can be seen in Beloved. When Sethe started to kill her babies in the barn after she saw School Teacher coming to take her back to Sweet Home she was demonstrating this idea. She was exhibiting the drive to do anything to prevent her terrible past in slavery from taking over her children’s lives. It is quite reasonable for Boy Willie to be afraid of always having to live off of other people, not being capable of growing his own food, never owning his own house, and raising his future family as someone else sees fit. Sethe, like Boy Willie didn’t want to be bothered by the white man anymore and absolutely feared oppression sweeping over her life once again and both characters were willing to do anything to protect what little freedom they had, even if that meant selling years of family history in carvings or killing children so they wouldn’t feel the pain of slavery. Bernice’s decision to keep the piano though she never used it herself was so that the pain it took to get that piano where it was would never be forgotten. Their father died to save that piano and their mother polished it every day of the rest of her widowed life with her sweat, tears, blood. Bernice didn’t want this foolishness of thievery and murder to ever be forgotten, especially because her husband died over stolen hunks of wood as well. Bernice’s value in sentimental things in order to keep the memory of her family’s past sufferings and mistakes would live on is reminiscent of Roots. Kunta Kinte wished that his children and their children after that and so on would never forget the language of their people that were shipped over from Africa to be sold into slavery. On the eve of his daughter’s birth Kunta raised her to the heavens and exclaimed, â€Å"Behold! The only thing in the universe better than yourself!† just as his father did f or him. Then when she grew up he taught her African words and told her to pass them on to her children and to always keep the African in them alive so that all will remember the pain and suffering and pride that their name holds and that no white man could take away. This is Bernice’s justification for keeping the piano. It is something that holds so much pain, so much history, and that no white man can take away from her. She doesn’t want her imprudent brother to sell it to Sutter, their father’s former owner’s son for some tired piece of land. In my personal opinion, I think Bernice’s argument is more justified. I think family history and family heirlooms that hold so much sentimental value are worth treasuring more so than a piece of land that will most likely be of no use to Boy Willie when he realizes how exhausted the land is from being farmed for so long and that very well might be sold down his family line. Though there really isn’t a right or a wrong thing to do with the piano because both have their perks and weaknesses, I think that the lesson learned from the sibling’s father’s foolishness and mother’s hard work that the piano possesses is the most important thing. Research Papers on Women’s Literature - The Piano Lesson EssayBook Review on The Autobiography of Malcolm XPersonal Experience with Teen PregnancyCapital PunishmentComparison: Letter from Birmingham and Crito19 Century Society: A Deeply Divided EraTrailblazing by Eric AndersonThe Effects of Illegal ImmigrationThe Fifth HorsemanThe Spring and AutumnThe Hockey Game

Social Media Optimization Increase Traffic Visibility - CoSchedule

Social Media Optimization Increase Traffic Visibility Are you familiar with social media optimization? If so, are your social media profiles and strategy optimized to help your content  rank in search and drive traffic to your blog? Its okay if your answer is I dont know. We wanted to know more about social media optimization and so we rolled up our shirt sleeves (not literally) and dug into some deep research. In this post, well share what weve found, and how to put some of that information to use. How To Increase Visibility With #SocialMedia Optimization via @bensailer What Is Social Media Optimization? The answer to this question is a little more complex and less obvious than what we expected to find. Marketer Rohit Bhargava is credited with coining the term back in 2006. According  to Bhargava, we can define social media optimization (SMO) as: The concept behind SMO is simple: implement changes to optimize a site so that it is more easily linked to, more highly visible in social media searches on custom search engines (such as Technorati), and more frequently included in relevant posts on blogs, podcasts and vlogs. Using this definition, SMO is similar to search engine optimization, in the sense that your goal is to maximize visibility and traffic to your site or blog from social media.  That sounds straightforward enough, but we also need to keep in mind that this definition is nearly ten years old. If SMO is anything like SEO,  then we can expect that some of those tactics which were relevant a decade ago, may no longer be relevant today. Our questions led to more questions before we started to find some real answers. We'll dig into optimizing your social channels in a bit, but there's something else we need to touch on first. Recommended Reading The Simple 10-Step-Guide To Better Search Engine Ranking For Writers How To Write Headlines That Drive Traffics, Shares, And Search Results Why Is Social Media Optimization Important? You have a few social media channels set up for your blog or business. You're posting content on a consistent basis (and you might even be using to help manage that process). There's always more you can be doing to make sure you're earning as much visibility  on social media as possible (and we say that because  we can always do more). Like with all things social media, once you stop moving, you start to sink. You have to keep active. Always crossing your T's and dotting your I's every single step of the way. When you stop moving on #socialmedia you start to sink. Be consistent! #blogging More specifically, SMO is  important because: Your social media profiles can rank for branded search terms, helping you hog more search result space. Paying attention to all the small aspects of SMO can add up and make a big impact. If you're not following these best practices, you may actually be hurting your social media presence and losing out on valuable referral traffic little by little. Once you've read this post, you'll be prepared to tackle the following goals: Increase the visibility of your social media profiles in searches. Drive more traffic to your blog or website from your social media platforms. Most of these recommendations pertain to small changes you can make on your  blog, website, and social media profiles. The focus here is on technical mechanics, rather than on the art and craft of creating content. Now, let's get to work. How To Make Your Blog Or Website Social Media-Friendly The first place to start with social media optimization is directly on your blog and/or website. This entails that you have a handful of items in place to make sure your site or blog displays content attractively when shared on social media. You'll also want to make sure it's easy and intuitive for users to share your content as well. You'll want to make sure your site or blog displays content attractively and is easy to share on social media. Add Social Sharing Buttons To Your Site Blog Posts If your site or blog doesn't have them already, it might be time to add social sharing buttons. While there is some debate over  the best placement for social media buttons on blogs, or whether people actually use them, they do make it easier for users to share your content. Need a plugin to add social sharing buttons to your blog?   Monarch  (paid) Social Warfare  (paid) Shareaholic  (free) Add Linkable Content To Your Static Website Pages Blog posts are inherently shareable on social media. If you didn't think your post was worth sharing, you probably wouldn't have written it in the first place. Static website pages  are pages on your blog or website that are static (like an "About Us" or "service" page). It can be difficult to make static pages interesting enough for people to share. And that isn't because they aren't important. It's because, there typically isn't much on those pages that make folks want to like, share, tweet, or pin them. What's the solution then? The solution is to  add value to your static website pages with linkable content. That means adding valuable content that can easily  be linked in social media posts. This provides something of value that people are likely to share with their followers. What can you add to your static pages to draw social media attention: White papers or e-books Videos Infographics Contest signup forms Create content that adds value to a page and gives readers a reason to share it. You could even consider creating hub pages with a ton of downloadable content all in one place. Our own Resource Library is just one example of what this idea can look like in action. Recommended Reading:  21 Social Media Engagement Tactics That Will Grow Your Audience Add Buttons In Your Blog Posts Adding a click-to-tweet button in your blog posts can  help give your content an extra push on Twitter. Pro Tip:  Pull interesting quotes or statistics that readers will likely find interesting and put them in click-to-tweet boxes so your readers can share them quickly. ClickToTweet is a simple web service that lets you create click-to-tweet links that you can copy and paste into your posts. Alternately, you can also use the awesome  Click-To-Tweet WordPress plugin  built by our very own team at . Here's what they look like in action: Are you doing social media optimization the right way? Find out here. #SMOAdd Twitter Cards And Facebook Open Graph Markup To Your Website, Blog, And Blog Posts Adding Twitter Cards and Facebook Open Graph markup to your web pages and blog posts can help you control how they appear when they are shared by others online. What Are Twitter Cards? Twitter Cards are simply a few lines of HTML that allow you to specify photos, videos, and other media that appear  when a page is shared on Twitter. There are four different types of cards you can choose from: Summary Cards: These include a page title, description, image thumbnail, and an @ attribution to your Twitter account. Summary Card With Large Images: These are the same as Summary Cards, but with a bigger image. App Cards: These feature a direct download link for a mobile app. Player Cards: These include a media player for video or audio content. Here's an example of what a Summary Card with a large image  can look like: What Is Facebook Open Graph Markup? In short, Facebook open graph markup is code that is added to your blog or website to help control how pages and posts appear on Facebook when people share them. It lets you control the image, title, and description that appears when a URL is shared on the platform. How To Implement Twitter Cards Facebook Open Graph Data On Your Home Page Twitter Cards are easy to implement on WordPress sites using the Yoast SEO plugin. Follow these steps to set yours up: Install the Yoast plugin,  if you haven't already. Find Yoast SEO in the WordPress dashboard on the left-hand-side navigational bar. Scroll down to Social and then select Twitter. Here, you can add Twitter card data to your site. You can also set it up to use a Summary Card or the Summary Cards with Large Images in your default option. Now that you've enabled the Twitter Card functionality, you'll need to specify which data and images you want to appear. For this step, we'll need to open the Facebook tab and fill out the Open Graph data. This information will be used when your home page is shared on both Facebook and Twitter, so you're knocking out two birds with one stone here. How To Add Twitter Cards And Facebook Open Graph Data To Individual Blog Posts Yoast also allows you to add Twitter cards to individual blog posts. Just scroll to the bottom of your blog post in WordPress, find the Yoast box (it should be easy to spot), and then click the button shown below  to find social media options. You'll be brought to a screen where you can add or edit the Open Graph data for Facebook. You'll also be able to create a card for Twitter here. That's all it takes. Pro Tip: For additional assistance on how to implement Twitter cards in WordPress, please visit Twitter's official Twitter Card support documentation. You'll find information for other content management systems there as well. How To Optimize Your Social Media Channels For Maximum Visibility Now that we know what social media optimization is, and we understand why it's important, it's time to get down to brass tacks and start implementing some tactics and best practices. Let's get started with one social media platform (Facebook, Twitter, Google Plus, LinkedIn, Pinterest, Instagram, and Youtube) at a time. How To Optimize For Facebook Let's get your Facebook page looking its best. Even if you've already filled out your profile, there is always room for improvement. Optimize Your Cover Photo There's more to having a good cover photo than just slapping something in there with your logo. Make your cover image 851 pixels wide by 315 pixels tall. Choose an image that clearly communicates what your blog or brand is about. If you want potential followers to give their email address or to visit your promotion that's currently running, consider swapping out your cover photo to promote it. Include A Relevant Call-To-Action Button Facebook gives you seven different call-to-action button options  that you can use. These include: Book Now Contact Us Use App Play Game Shop Now Sign Up Watch Video Here's an example of what these call-to-action buttons can look like: See the signup button? It takes users straight to our homepage, where they can choose to sign up for a 14-day free trial with . (P.S. Do you see how we used the cover photo to point to the sign up button?) You could share a link to: An email signup form. A customer service page. An app download. E-commerce page, or anything else that may be applicable. To get the most from your cover photo: Use a visually appealing graphic with a snappy headline. Include a visual indicator pointing towards your CTA. Write a strong image description for your cover photo (If you'd like, you can even include another link there as well). Add A Comprehensive Bio Section To Help Your Profile Get Found Don't skimp on filling out your bio (or the rest of your profile). Be comprehensive and include as much information as you can to help your audience. Make sure your biography includes relevant keywords (much like you'd use to describe your business on your website, or your About page on your blog). Be descriptive and show your personality. Being thorough in completing your profile can help your Facebook company page rank in the search results. Make Sure Your URL And Contact Information Are Up-To-Date If you have a business with a physical location, make sure the address and phone number on your Facebook page match your website. Also  make sure your website or blog URL is correct. I know, these might really seem like minor details, but you'd be surprised how often these are omitted or left incorrect. Sometimes the devil is in the details and if you aren't careful those small things will group together into something larger. Are you including links in your #Facebook image captions? #bloggingInclude Links In Image Captions This is sometimes overlooked, but remember image captions  offer another place to add a link. It's a small detail, but it can help add a bit of traffic back to your blog or website. This goes for your cover photo too. Here's an example from our Facebook page (and in case you missed it, yes, we really did give pizzas away! :) Upload Video Directly To Facebook Video is growing in importance for content marketing, with YouTube dominating as the online video platform of choice. Facebook has  taken steps to be more competitive as a place to find prime video content. For this reason, Facebook prioritizes and favors video posted directly into Facebook, versus video shared from YouTube (or somewhere else). To get the most reach from your video content on Facebook: Try posting video files directly into Facebook. Even if you usually share videos on YouTube, you still can (and should) like usual, but consider sharing that same video directly to Facebook. Pro Tip: For tips on how to upload video, follow Facebook's official support documentation. Embed Video From Facebook Into Your WordPress Posts This is another great way to increase the  reach of your Facebook video content. For tips on how to embed Facebook video into WordPress, check out this video tutorial: Here's what an embedded video from Facebook could look like on your blog: //

African american and Immigrant Essay Example | Topics and Well Written Essays - 1000 words

African american and Immigrant - Essay Example opinion this subordination primarily involves Black Americans and is used as some form of initiation for an immigrant to be admitted and assimilated into the United States. This paper explores the significance of Ahmad’s perspective on immigration and race issues in America to understanding Ralph Ellison’s story, the Battle Royal and specifically identify what the young African Americans experience today in this context. In Ahmad’s discussion of Morrison’s model of immigrant assimilation, he suggested that Blacks are no longer the sole subjects of the subordination framework in the immigration and assimilation tradition in the US as claimed by Morrison. He attributed this development primarily to the dramatic change in demographic shift, which transforms a largely European-composed American society into one that is predominantly Latino and Asian. According to Ahmad, â€Å"immigrants today are made American not only when they learn to subordinate African Americans, but when they are racialized as subordinates as well.† (102) In Battle Royal, Ralph Ellison illustrated through the Invisible Man what was the ideal African-American individual - one who knows his place, docile and follows the standards that was set for him by the white community. He is equal with the others when we talk of the common good but excluded like the finger of the hand in everything social.1 After the black protagonist’s speech near the end of the story, the white school superintendent exulted on his speech with its impassioned affirmation to the racial stereotype with these words: Gentlemen, you see that I did not overpraise this boy. He makes a good speech and some day he’ll lead his people in the proper paths. And I don’t have to tell you that that is important in these days and times. This is a good, smart boy, and so to encourage him in the right direction, in the name of education I wish to present him a prize†¦Ã¢â‚¬  (281) The young Negro was overjoyed with the approval